CONNECTING BLACK CONSUMERS WITH VALUES-ALIGNED
BRANDS.

The Black Dollar Index (BDI) bridges data and culture to help Black consumers find brands that align with their values—from representation to community reinvestment.

CONNECTING
BLACK CONSUMERS
WITH VALUES-ALIGNED
BRANDS

The Black Dollar Index (BDI) bridges data and culture to help Black consumers find brands that align with their values—from representation to community reinvestment.

“The Black Dollar Index is important work that sits at the intersection of racial and economic justice. BDI will provide the necessary information to allow us to be better change agents for racial equity.”

Rep. Hakeem Jeffries, D-NY

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